Last Update :2/12/2020
January Golf Weather Impact
January Golf Weather Impact:
Mild Winter Weather "Tide" Raising All Boats
January's weather impact turned in a 3rd consecutive month of gains as Golf Playable Hours (GPH) were up 21% (wow!). With only one month reporting, that also represents the Year-to-Date (YtD) result.
Played Rounds for December published by Golf Datatech showed a healthy 8% gain which matched Pellucid's previously-reported positive GPH results, producing flat Utilization. For the YtD period, rounds finished the year modestly up (+1.5%) which resulted in a fractional gain in Utilization (not a great weather year vs. the 10-yr norm, we'll take it).
To read the more detailed commentary on the results, click here.
Intelligent, curious and courageous industry stakeholders wanting the detailed metrics and monthly updates on weather impact at the national, regional and market level as well as utilization and the full year forecast numbers have three subscription options:
GEOGRAPHIC WEATHER IMPACT ANALYSIS TRACKING
12 reports annually at national, 45 weather regions and 61 key markets levels, all for $299.
PELLUCID PUBLICATIONS MEMBERSHIP
An even better value (at $495)
includes the Geographic Weather Impact Tracking report as well as:
· Outside the Ropes
· State of the Industry report
· Top 25 US Golf Markets Health Scorecard
· National Golf Consumer Franchise Scorecard
For Individual Facility Owner/Operators
For individual facility owner/operators who need facility-level history, current year results by month and day-of-week and full year forecast data, Pellucid/Edgehill’s self-serve, web-delivered, real-time weather impact service product, Cognilogic, is your answer. It’s available for $240 for the year-end report and unlimited annual access via the Cognilogic web portal or $120 for a single year-end report. For more information, contact Stuart Lindsay of Edgehill Golf Advisors (firstname.lastname@example.org) or Order Cognilogic.
You can order any of the above information services via Pellucid's Online Store.
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