News

Last Update :9/24/2018

Selling the Game through Facebook, Instagram and Twitter

Golf’s Social Circle
Selling the Game through Facebook, Instagram and Twitter

by Adam StanleFacebookTwitterLinkedInPrintFriendl

September 2018

Ryan Mulvey knew he had to do something different to make sure his golf course remained competitive with the wealth of other things to do for those who both live in and visit Panama City, Florida.
 
So he flipped on a camera and started recording.
 
Mulvey, who has been with Bay Point Golf Club in Panama City for nearly three years as its general manager, has become somewhat of a local celebrity since starting a weekly Monday afternoon show on Facebook Live. He and his head golf professional, Colby Pitts, shoot the breeze, engage with local businesses, and of course, promote their golf club, which features a pair of 18-hole courses that wind through scrub oaks, pines and saltwater marshes on the panhandle of Northwest Florida.
 
Mulvey says the club, minutes from the white sands of Panama City Beach, has grown revenues by over $600,000 in the two years since he started the show (on Halloween 2016). The club has increased rounds-played by 60 percent and tournament business by 400 percent.
 
Bay Point at the Sheraton Bay Point Resort has two 18-hole courses, including the only Nicklaus design in Northwest Florida.
 
Bay Point Golf Club’s social media following has jumped almost 10-fold in the past three years. It’s among a growing group of forward-thinking golf facilities that are thriving in the era of social media by creating interesting, topical content that is driving both awareness and revenue.
 
The NGF’s latest technology study shows the percentage of golfers who prefer social media as their primary touch point with a course or golf business has increased from 9 percent to 21 percent in the past seven years. Among the 18-34 golfer age group, the preference for a social media connection is now 45 percent. It’s a strong indication that a creative social media approach, when combined with effective traditional marketing, can help boost a facility or brand’s visibility and financial bottom line.
 
Some golf professionals may still consider social media a young person’s “thing,” but consider that 75 percent of Facebook’s users are over the age of 25. Four in 10 people 65 and older in the U.S. use Facebook, a number that’s recently doubled in size. NGF research finds that Facebook is the most popular social network among golfers of all age groups.
 
“Older golf professionals think Facebook is a young thing but really, it’s not that young a thing. It’s the 35-60 (year old) guys who are using Facebook so much, and that’s a core chunk of our business,” says Mulvey. “You’ve got to be on where that chunk is.”
 
Mulvey says social media marketing, for him, has replaced most of the other “traditional” forms of marketing outreach. He works with Facebook, for example, to develop paid campaigns that promote goings-on at the club, while using live video content as often as possible, including the weekly show. Mulvey believes paid Facebook advertising offers the best “bang-for-the-buck” when targeting those groups making buying decisions and provides detailed metrics that help show the club’s return on investment.
 
A show on Facebook Live fits the vibe at Bay Point, as it’s the kind of place that sells Bluetooth speakers, offers GolfBoards to its customers, and hosts Golf Pong and corn hole tournaments. The club also has the only Nicklaus Design course in Northwest Florida. A lot of clubs are missing out because all they do is promote, says Mulvey, who encourages stimulating conversation over trying to sell all the time.
 
Many golf companies and brands are taking a similarly strategic social media approach in order to connect with consumers.
 
Take Callaway, which has 1.6 million followers across Facebook, Twitter and Instagram. One of the game’s leading equipment manufacturers, Callaway has invested significant time and effort in differentiating itself in the competitive world of social media.
 
The company’s strategy is to be “creatively relevant and authentically immersed,” says director of marketing communication and content Scott Goryl.
 
“We call this the ‘constant engagement strategy,’ and through it Callaway aims to be the most connected brand in golf,” Goryl says. “We’re always listening, responding and interacting with golfers, and although constant engagement can be as exhausting as it sounds, we’ve seen great results by being a consistent and natural part of golfers’ digital consumption habits, especially across social media channels.”

 

Michelle Borthwick is the Director of Marketing at Cabot Links, the famed golf resort in Nova Scotia, Canada, that has been gaining worldwide accolades since it opened in 2011. She says 90 percent of the property’s marketing budget is now spent on digital platforms, including paid campaigns on Facebook. This year, she says, Cabot Links shared significantly more user-generated content than in years past.

“We’re quite happy to let our guests tell our experience to other potential guests as opposed to us telling the story,” she says. “The user generated content… consumers trust it. It’s validation.”

NGF’s recent golf technology research showed that 75 percent of golfers trust online comments from “regular people” (other than writers and industry experts), while 83 percent indicate that good or positive online feedback is at least somewhat likely to influence their purchasing decisions.

Social media has allowed the adage, ‘A picture is worth 1,000 words’ to really shine, says Borthwick. Especially when followers like, comment and extend a post’s reach.

“Some of the pictures our guests have taken and shared through social media channels are amazing,” she explains. “Social media has opened that up exponentially.”

Brendan McCarthy, the national director of marketing services at KemperSports, says while content is king, context is just as important when it comes to social media. McCarthy has been with the golf course management company — which counts Bandon Dunes and Streamsong Resort among its clients – since 2009 and has seen an evolution from traditional marketing to a more concerted digital and social approach.

“We live in a world where there is probably too much content,” he says with a laugh. “But you’ve got to make sure you’ve got that consistency in your brand voice. Make sure content is in your brand.”

If the number one thing your customers are interested in is the condition of the golf course, McCarthy says to make sure to show that on social media. If it’s the restaurant experience, showcase that. And if the key differentiation between “you and the club down the street” is customer service, he encourages highlighting that area of strength.

A course like Cabot Links has shone in its social media efforts – the resort regularly gets hundreds of “likes” on its Instagram posts and boasts more than 22,000 people in its Facebook community (plus 9,000 on Twitter and 16,000 on Instagram) – yet it continues to keep an eye on both other golf courses and big brands to see what kind of best practices they can utilize.

“From a marketing perspective the technology is constantly changing, so trying to stay on top of that can be a challenge, especially for a small company with limited resources,” says Borthwick. “We’re always looking to see what’s happening in the marketing world and how we can apply that and what would work for us.”

A live show on Facebook may not work for every golf course, but it’s indeed been a point of differentiation for Bay Point. And in a town where there are a lot of ways to fill free time besides golf, it’s rewarding for the club’s operators to know a golf course can be a leader in the social space.

“We’re not just competing against other golf courses, we’re competing against other activities that people do in Panama City beach. We wanted to make it fun. We’re creating all this brand loyalty and top-of-mind awareness about Bay Point Golf Club. People know the show. They’ve seen it and it gets shared a lot.” says Mulvey.

“Maybe they’re not golf customers who watch it, but they sure as hell know somebody who plays golf and they’ll say, ‘those guys in Bay Point are awesome. You have to go play there.’”



[ More News ]


Join NGCOA Mid-Atlantic - Great Membership Benefits!

Property Preview for THREE Virginia Properties

CIB: Annapolis Yacht Club Reopens After Catastrophic Fire

Golden Eagle Golf Course to Close

Sep Weather Impact: Decidedly Down

Mid-Atlantic Golf Business Fall Newsletter - Click Here

Sign Up Now! 2018 Annual Meeting at The Federal Club, Tuesday, October 23rd

King Carter GC Equipment for Sale, 2009Toro 4500 Groundsmaster D, 2017Toro Sand Pro 3040, Greenmaster 3150 & more

Topgolf shells out $5.7M for tract in 'Scott's Addition 2.0'

The Latest Golf Real Estate For You

Selling the Game through Facebook, Instagram and Twitter

Use of Tagmarshal Intelligence Systems Increase by 275%

CIB: Is a Blue Wave Coming for Clubs?

Chronogolf Podcast: The Ryder Cup with Paul Armitage

New PGA Tour Record for Charitable Donations

2018 NGCOA MA Awards - Click to nominate

Golf Property & Club Tax Assessments

WOTUS Update - Still a Risk to Golf

Independent Contractors - Are you in Compliance?

Aug Weather Impact: 3rd consecutive sideways month

General Motors Becomes NGCOA's Newest Corporate Partner

Vestavia Country Club reopens course to deserved acclaim

Playing Conditions, Who's the Buyer, Scotland & The Practice Tee

U.S. Golf Industry Launches #inviteHER Campaign

Topgolf to begin construction in Henrico; land deal still pending

Arcis Golf Named to Inc. 5000 List of America's Fastest-Growing Private Companies 

Royal New Kent: Rediscovering the Maverick

Farmington CC's Formula for Ever-Forward Thinking

Club Prophet Systems announces participation in NGCOA's 2nd annual Golf Business TechCon

Aug Perspective: Developers 1, Golf Course Homeowners 0

Yamaha Golf Car Reveals the New UMAX Rally

CIB: Why The Union League Club of Chicago Is the "One"

Fall Golf Trip Planning Has Never Been Easier

July Golf Weather Impact: Flat in Golf's "Apex" Weather Month

New Agronomy Vendors to ICS Marketplace

World's Largest Golf Outing

EZLinks Golf Partners with KPGA

Is Your Website ADA Compliant?

July OtR abstract: Is Industry Course Correction Costing Us Golfers?

Are Country Clubs Fading Away?, New England Golf, HOA's and more!

H-2B Returning Worker Exemption Added to 2019 DHS Appropriations Bill

Independence GC Re-Opens

Topgolf at TechCon18

National Affordable Golf Program Grows By 120 Percent

Property Preview - BY APPOINTMENT!

Entegra Extends Procurement Services with Cost Savings to NGCOA Members

Golf Course Appraisal, Consulting & Brokerage - "We Wrote the Book"

Listen Now: Golf Business Podcast Episode 4

Teesnap Sees Impressive Growth in First Half of 2018

Meet Serious Contenders for the Best in Golf Course Tech

Chronogolf Raises $2 Million Round of Funding, Expands in US, Canada, and Europe Golf Management & POS Software Market

Jun Weather Impact: Winning Streak Stops at 1

Club Car Releasing New Customizable, Job-Specific Showcase Vehicles

Chronogolf

Appraisal Standards & Golf Courses, More Drones and Acquisition Opportunities

Golf Courses Sold & For Sale

CIB: What Makes a Good Golf Club Great?

June Perspective: Which course types are highest closure candidates?

NGCOA Podcast featuring Elisa Gaudet, Del Ratcliffe, Rock Lucas and Mark Loustalot

Teesnap Adds Four New Account Managers As Company Continues to Expand

Club Managers Association of America Changes Name to Club Management Association of America

Three Decades Later, Strange's U.S. Open Double Still Resonates

Women & Girls Golf Is Showcased Around The World

Increase revenue with dynamic pricing - Priswing

May Weather Impact: We finally catch a break!

ClubCorp Finds New CEO, Pillsbury

May OtR XS: Yield Management or Dynamic Pricing: Which is right for you?

Group Leader Free, Cooler Summer Trips and A Revolution

Shuttered local golf course finds a buyer

European General Data Protection Regulation (GDPR)

Save on GOLFZON'S Top-Rated, Award-Winning Simulators

Zoning, Drones and the Private Club Mission

TechCon Set for Oct. 11-12 - click for details - Sold Out in 2017

VSGA names Smiley new Executive Director

Teesnap Webinar "Promotional URL's and Price Channel Management" - 2pm, May 29 - FREE

Women's Golf Day is Tuesday, June 5

Save Your Seat for NCA's "Employee Classification" Webinar

Golf Course Acquisition Opportunity just 12 miles from Washington Monument (MD)

New Executive Director Selected

The Water's Edge Invitation

May Perspective: NGF says "Golfer base growing again!"

Kiskiack Golf Club Goes Solar

The National Golf Foundation Issues 2018 Golf Industry Report

Simulator-powered golf venue planned near Scott's Addition

Read the May Issue of the Mid-Atlantic Golf Business newsletter

Golden Horseshoe Golf Club Releases Golf Event Schedule

National Golf Club at Tantallon in Ft. Washington, MD Offered

Apr OtR XS:'17 Golf Consumer Base Shows Decelerating Decline

A Big Step Forward, A Big Step Backwards, Tax Assessment Valuation & More

R4R Auction Now Open - Tell Your Members

WE ARE GOLF Reports 22% Increase in U.S. Golf Economic Impact Ahead of National Golf Day

Club Prophet Systems: Signs On As Bronze Partner

Women's Golf Day is Tuesday, June 5

WE ARE GOLF, Topgolf Extend Partnership for National Golf Day

Apr Perspective: Tough weather Q1 but some encouraging technology news

Golf The Beach and the Mountains in Virginia

Advocacy and Public Policy Update for April 2018

Golf Property Taxes, Your Management Company, HOA's and More

Newly Discovered Historical Evidence Leads To Bunker Renovation At Cavalier Golf And Yacht Club

CaddieNow Hires Shannon Kneisler As Marketing Manager

Women’s Golf Day Poised For Record Growth In 2018

McNamara Named MAPGA Golf Professional Of The Year

2nd Annual Community Service Project Set for April 24 Ahead of National Golf Day

Rain Bird Becomes NGCOA's Newest Corporate Partner

Local Golf Course Sells for $2M

GGA Insights: Millenial Research, Performance Intelligence, George Pinches

Important Update Regarding Council Leadership

Simulation gives golf a real edge for growth

So long, Hanover Country Club.  Hello, Hanover Golf Club

NGCOA Smart Buy Partner Steele Benefits Announces New NGCOA Member Benefit

Some golf leaders drop ball on tax reform

GIS, Are All Golf Courses Alike? Bunkers & More

Atlantic Dunes is NGCOA Course of the Year

Local golf club under contract; two sister courses closed for now

February Perspective: Will Virtual Golf Eclipse Reality?

Cypress Creek Golfers' Club Buyer's Preview

Topgolf gets final approval in Henrico

2018 NGCOA Smart Buy Guide - Click Here

Jan Golf Weather Impact: No Favors from Mother Nature

GolfNow Books The Martin Agency For Consumer Brand Engagement

On Par: UVa's new home at Birdwood is making progress

Virginia Golf Vacations Update

Register now - Mid-Atlantic Regional Conference - #1 event of the year

Landscapes mgmt. portfolio tops 50 properties

Palmer, Hiers Headline 2018 USGA Service Award Winners

PGA TOUR Commissioner Jay Monahan Named WGF Chairman for 2018

Sexual Harrassment Awareness -- NEW session just added!

Topgolf plan gets thumbs up from Henrico; land sale imminent

Kinloch Golf Club to host U.S. Mid-Amateur in 2020

PowerFilm Solar- Q1 Newsletter 2018

Most of River's Bend golf course put under conservation easement

January Perspective, '17 in rear view mirror, what's ahead?

Going to the PGA Show?

Read Mid-Atlantic Golf Business Winter Newsletter - click here

Tax Setback not Final - interview with Steve Mona of World Golf Foundation

George Golf Design Renovation Breathes Life into Blacksburg's "The Hill"

Virginia Golf Has it All

Dec Golf Weather Impact

National Golf Day Set for April 25 in D.C.

Golf's Middle Class, Golf Course Extinction, Conservation Easements & More

Suppliers, grow your business in 2018 - become a NGCOA MA Partner!

Fore! The biggest local golf news from 2017

Investment Properties in Virginia Offered by Hilda Allen - click here

NGCOA Announces Annual Award Winners

December Perspective, USGA Reality Check?

Topgolf eyes site near Scott's Addition

PowerFilm Solar - New Blog Post

Make your facility a rainmaker at GBC

A Virginia Beach Golf Course Could Become a Manufacturing Facility

Virginia Golf Hall of Fame Announces Four-Member 2018 Class

NGCOA Announces LPGA as it's Recipient of the 2018 Award of Merit

CIB: Are Clubs Poised for a Surge of Younger Members?

Magnolia Green Caps off $11M in Improvements

Hilda Allen's Newest Listing - Cypress Creek Golfers' Club

NGCOA MA is a proud member of the Mid-Atlantic Golf Council - click for info

MAAGCS Completes BMP Study - Click for Info

2018 VSGA-VIP Scholarship Foundation Application Available

Donation Opportunities

WE ARE GOLF supporter, PGA Jr. League Championship Starts TODAY

Hunt Valley Golf Course Renovation Earns National Award

Wild Quail GCC in DE Offered for Sale by GPA

EZLinks Golf Named a 2017 Top 100 Tech Company

Lester George Recognized for work on Alabama Course

Oct Golf Weather Impact: It's not nice when Mother Nature fools us

Oct OtR XS: Golf, Tennis & Skiing: Common Challenges, Common Cures

New VA Course on the Market!

Belle Haven CC Wins Mid-Atlantic Sustainability Leader Award

Wayne Nooe Wins Mid-Atlantic Golf Leader Award

Top Teachers of NGCOA Mid-Atlantic, as ranked by Golf Digest

1757 Golf Club Wins Mid-Atlantic Public Golf Leader Award - Honoring the Best in Golf

Farmington Country Club Wins Mid-Atlantic Private Golf Leader Award

California Golf Courses Scorched by Fires

Club boosts play, creates buzz via deals

NCA's Washington Weekly Update 10-16-17

October Perspective, NGCOA & ORCA ally on Benchmarking 2.0

Beware of Clause in Acushnet/Titleist Agreements

Golf News: Canadian "pipeline" delivers golfers

Pellucid’s Golf Weather Impact Report

Pumpkin Spice Golf!

GPA’s Tips on Tax Assessments

Update From Hilda Allen

Pellucid "Outside the Ropes" Newsletter 10.3.17

GPA Chip Shots Newsletter

Wild Quail GCC in DE For Sale

Tagmarshal and ForeUP Form Partnership

Golf 2.0 Notes - September 2017 Meeting - click here

Pellucid "Clear Solutions" eLetter September 2017

Save up to 50% on Performance & Benchmarking Reports that can Help Make Better Business Decisions

Virginia Golf Vacations - Virginia Beach Spotlight

GPA Insights - The Aftermath of Harvey and Irma

Meadows Golf Course Rezoning to allow for homes on struggling property

NGCOA Announces Presenting Sponsors for TechCon

Pellucid Corp - August Golf Weather Impact

Kingsmill Championship Extended Through 2020

Pellucid "Outside the Ropes" Newsletter 8.31.17

Tradition Courses Under Contract

Topgolf Zeroes in on Richmond

GPA Offers Wild Quail GCC in Wyoming, DE

PowerFilm Solar - see how panels are made

Golf Spectating Benefits Health, New Study Shows

THE LINKS AT PERRY CABIN BY PETE DYE TO DEBUT IN SPRING 2018

Ashley Plantation golf course to get new owner

Virginia Golf Vacations - Fall Golf Specials

Pellucid Corp: July National Weather Up! How about you?

The Future of Golf Club Memberships

Golf Property Analysts - Chip Shots August 2017

Four Mid-Atlantic Clubs Among 11 Wealthiest in US

UP TO PAR MANAGEMENT TO SPONSOR THE NGCOA MID-ATLANTIC GOLF LEADER AWARD

KemperSports to Manage Golden Horseshoe

Mid-Atlantic Golf Business July newsletter now available - click here

Play9 - a Great Program for your Club

Hunt Valley CC in MD Renovates and Brings in New Member Services

"Fixing Malcolm Gladwell's Shank" - special article by Jay Karen

The Meadows Golf Club in Christiansburg, VA to be auctioned

Syngenta Presents: Unlocking Golf's True Potential

Pellucid "Clear Solutions" July eLetter

Bulle Rock GC & Residential Development Offered

PowerFilm Solar Newsletter 

Scholarships Available for Golf Professionals to Attend Golf Business TechCon

Virginia Golf Vacations July Newsletter

Stonehenge CC in Richmond Among Clubs Affected by Massive Buyout of Club Corp

New GM for The Dominion Club in Richmond Area

Drive Shack Rezoning Request Approved in Richmond Market

Golf Property Analysts July Newsletter

PowerFilm Solar Blog

UVA Hires Davis Love to Build New Course at Birdwood Site

Virginia Golf Vacations - The Golden Horseshoe is Back!

GolfStyles Magazine Honored by ING

Virginia Sports Invites You to Host the Symetra Tour

Golf Property Analysts - June Newsletter

Drive Shack Update - Goochland Planning Commission Approves

What's going on in Europe?  Check out the EGCOA newsletter

Congratulations Giff Breed of Independence GC, one of Golf Inc.’s “Most Innovative People in Golf”!

Virginia Golf Vacations - Current Offers

Pellucid "Clear Solutions" May eLetter

Pellucid "Outside the Ropes" eLetter May 2017

Golf Property Analysts - Do you have an exit strategy?

PowerFilm Solar is NGCOA MA's Newest Partner - learn more!

WE ARE GOLF Celebrates National Golf Day's 10th Anniversary on Capitol Hill

Bulle Rock GC and Residential Property Offered

Magnolia Green a Part of the World's Largest Golf Outing

Update from Virginia Golf Vacations

Virginia Golf 2.0 "Millennials" - Click Here to Read the Notes from our April Meeting

Modern makeover: Courses renovate to stay ahead of game - by Adam Schupak

Pellucid Perspective - What's Next for Underperforming Golf Courses?

Mid-Atlantic Golf Business Newsletter - Spring Issue now available - click here

Access the NGCOA Mid-Atlantic Webinar Library - click here

VSGA Supports NGCOA Mid-Atlantic again this year!

Primland Selected As A Member Of Prestigious Great Golf Resorts Of The World

Golf Property Analysts News - "Chip Shots"

DIRECTV deal for NGCOA Members - Exclusive Masters Coverage

Billy Casper Golf Announces Award Winners

Escalante acquires Kingsmill Resort for $30.7M

New GM for Keswick

Kingsmill Resort sold to luxury golf operator

Mid-Atlantic Golf Business spring newsletter now available - click here

Your Virginia Golf Trip Awaits - A Virginia Golf Vacations promotion

Pellucid Outside the Ropes - "2017 Industry Challenge: Delight Boomers, Entice "Gen Next"

GPA presentation: "The Evolution of the Golf Course & Club Industry - How to Compete to Win"

E-Z-Go® Launches Innovative ELiTE™ Series Vehicles To Industry Lithium-powered golf fleet vehicles developed in partnership with Samsung SDI

Waynesboro CC Purchased at Auction

VSGA Showcases Collaboration with NGCOA MA with video featuring Mike Bennett - click to view

Virginia Golf Vacations Features Packages in Williamsburg and VA Beach

Norman Honored by VSGA with Service to Golf Award

BrandShield is newest Smart Buy Partner

King Carter GC Listed by Hilda Allen

LPGA Commissioner Mike Whan Named World Golf Foundation Chairman for 2017

GolfBook to Launch in 2017 - Partnership of Golf Pipeline & CBS Sports

Fore! A year’s worth of Richmond golf news

Thank you donors and bidders!  2016 Holiday Auction a big success!

Breaking News - Judge Issues Injunction on Overtime Rule

Golf Property Analysts - Golf Course Values, Renovations, Blog Posts, The Practice Tee & More!

Overtime Rule FAQs - click here

Topgolf Coming to Montgomery Co.

River Bend Golf Course in Chester Under Contract

Dominion Charity Classic a Success at CCV!

Richmond First Tee Practice

Facility,Re-Designed By Lester George Opening in November

Royal Virginian Golf Course Under Contract

Golf Course Owners descend on Richmond

Wronowski, The Pines GC, The CC of Virginia and Golden Horseshoe GC Honored with NGCOA Mid-Atlantic Innovation Awards

NGCOA MA Annual Meeting a Big Hit at Independence GC!

Golf & Health Project Launches To Highlight How Golf Can Benefit All

Golf Property Analysts Pays Tribute to Arnold Palmer

Hunting Hawk Joins Independence in Richmond Market to Offer Fling Golf

Read the NGCOA Impact Report

"It's Not Been Easy Keeping Green" - Richmond BizSense Article

New Book - "Golf Property Analysis and Valuation - A Modern Approach"

Virginia Golf Vacations - Great Golf, Great Weather, Oceanfront Lodging!

Noted GCA Bob Cupp Passes

Golf Property Analysts - check out the new website!

GPA Article - Why Successful Clubs Thrive

NGCOA MA Partner Virginia Golf Vacations Offers Williamsburg Package

The Ascendance of‭ ‬Independence - Golf Business Article

River's Bend GC in central VA is now closed

Golf Inc Article - Topgolf's Secrets to Reaching Millenials, Women

Buffalo Agency Formed - A Full Service, Integrated Marketing Solution

Golf Property Analysts Chip Shots - CNN, PHIT, Legal Corner and more!

Golf Course Tax Assesment - Information Articles

Overtime Legislation to Affect the Golf Industry and Small Business

WE ARE GOLF Hosts Ninth Annual National Golf Day on Capitol Hill

Golf Property Analysts Market Survey

Virginia Golf Hall of Fame Inaugural Class Inducted at The Omni Homestead 

Webinar Reply - "What Small Business Owners Need to Know About Lawsuit Protection, Tax Reduction & Estate Planning" 

Golf Property Analysts - Experience Matters

Webinar Playback - "How to Think Like a Social Marketer"

TopGolf Considering Richmond Market

EZ Links Acquires Richmond-Based IBS

Golf Property Analysts Wrote the Book on Golf Club Tax Assessment

Lester George hired to create masterplan for new course in Virginia

NGCOA MA Partner Virginia Golf Vacations Promotes Golf in Virginia

Buffalo Brand Invigoration Group - A Division of Billy Casper Golf Promotes Glenn Gray To Vice President

Independence Leases Halfway House to Upscale Cafe

Hilda Allen - Busiest Woman in Golf

World's Largest Golf Outing - Supporting the Wounded Warrior Project

Successful Meetings Magazine Endorses Golf Courses as Event Venues

Major Win for Golf on Conservation Easement Tax Incentive

Golf Property Analysts News - SWOT Analysis can benefit clubs

Barry Ryder Appointed Director Of Golf At The Omni Homestead

A Stay on WOTUS Nationwide

CCV Excels In Getting Girls Involved In Team Golf

NGCOA MA Partner Performance Food Group now listed on NYSE

Five Things Every Course Owner Needs to Know to be in ACA Compliance

Golf Industry Raises $1 Millon-Plus for Wounded Warrior Project

Check out NGCOA Webinar Recordings - Third Party Guidelines & Overtime Wage Impacts

GPA Celebrates 35 Years in Business

Montgomery Co, MD Pesticide Bill Halted - For Now

E-Z-GO® Unveils Next-Generation RXV® Golf Car

NGCOA Releases Comprehensive Guidelines For Online Tee Time Distribution

NGCOA MA Forum - a Webinar featuring Mike Hatch & Damon DeVito - click to access the recording

Billy Casper Golf Manages 24 Courses on Golfweek's "Best you can play" List

Accelerate has Replaced Listserve - great new member service!

Billy Casper Golf Announces new website and logo

Partner News - Cybergolf Offers Non-Barter Tee Time System

 

 

 

 

  



Join Our Email List