Last Update :1/21/2016
Successful Meetings Magazine Endorses Golf Courses as Event Venues
The golf industry recently received a public relations “gold nugget” courtesy of online magazine Successful Meetings, which published an article touting the virtues of golf courses as event venues. From trade shows to concerts, car shows, sunset cart tours, yoga sessions, team building events, picnics, and more, the article endorsed golf courses for events due to the spectacular vistas, ample space, open air, and manicured lawns.
Among other quotes found in the piece, one event promoter stated, “Golf courses are beautiful venues for much more than golf, including good causes, team building, celebrations, and cultivating business relationships.” The author also calls attention to some of the alternative sports played on golf courses, including FootGolf and AeroGolf.
The article is an unsolicited third-party testimonial for golf courses everywhere, and presents a very unique and invaluable opportunity to promote our venues through the mouthpiece of others.
Beyond the obvious marketing opportunities presented by the article, it also offers an opportunity to remind elected officials of the community benefits that golf courses provide.
In addition to more than 50,000 monthly readers of Successful Meetings, the article was distributed internationally to members of Meeting Planners International (MPI) in an email blast titled “The Top 6 Meeting Trends of 2016.” MPI is the professional trade association for meeting planners, with more than 18,500 members in over 80 chapters and 22 countries.
The full article may be found here: http://www.successfulmeetings.com/Strategy/Case-Studies/Golf-Course-Event-Venue-Ideas/?p=1.
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